SEO-эксперт

Job Details

Lead and implement effective SEO strategies to drive organic traffic and improve search engine rankings. Collaborate across teams to ensure SEO best practices are embedded throughout the product life cycle, delivering measurable results for clients.

Job Responsibilities

• Develop and execute SEO strategies to increase organic search visibility, traffic, and conversions.
• Conduct comprehensive keyword research, competitive analysis, and SEO audits to identify opportunities.
• Collaborate with content creators, developers, and marketing teams to ensure SEO best practices are integrated into web development, content creation, and marketing campaigns.
• Monitor and analyze SEO performance using tools like Google Analytics, Search Console, and SEMrush, providing regular reporting and actionable insights.
• Stay up to date with search engine algorithm changes and SEO trends, adapting strategies as needed.
• Manage technical SEO, including site architecture, URL structure, and on-page optimization.
• Identify opportunities for off-page SEO, including backlink building and influencer outreach.

Job Requirements

• Develop innovative SEO strategies to enhance rankings and organic growth in a competitive landscape.
• Work cross-functionally with content, development, and marketing teams to drive consistent SEO improvements.
• Ensure long-term SEO success by staying informed on the latest industry updates and search engine changes.

Skills & Experience

• At least 3 years of experience in SEO, with proven results in driving organic growth.
• Strong proficiency in SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, and others.
• Solid understanding of on-page, off-page, and technical SEO best practices.
• Experience working in agile environments and collaborating with cross-functional teams.
• Familiarity with CMS platforms like WordPress, as well as basic HTML, CSS, and JavaScript.
• Strong analytical skills and the ability to translate data into actionable insights.